Partnerships

Our Partnerships:

Marketing Advocate is built for integration with a robust suite of web service API’s and communication services. Marketing Advocate supports a wide range of integrations including SFA / CRM (Sales Force Automation / Customer Relations Management, PRM (Partner Relationship Management), SSO (Single Sign on), FTP file transfer, XML data transfer, and other bi-directional integration methods to share data. These integration capabilities allow Marketing Advocate to integrate a wide range of third party marketing applications to provide a full suite of marketing services within our technology.

Types of current integrations with Marketing Advocate:

  • Email systems integration
  • Webcasting system integration
  • Streaming / high bandwidth service integration
  • Single sign on application integration
  • CRM / SFA integration Database / list vendors
  • Other database application integrations

Some Selected Integrated Service Providers Within Marketing Advocate:

      
Webcasting:  Lotus Sametime Unyte - The Lotus Sametime Unyte service offers robust conferencing and collaboration technologies, both as hosted services and licensed software, to communication equipment providers, conferencing providers, application vendors and other resellers.
 
Webcasting:  On24 - ON24 is the global leader in webcasting and virtual events. ON24 provides a full range of innovative solutions for applications such as demand generation, conferences and events, product launches, professional development, internal communications and executive announcements. 
 
Email:  Jangomail - A full bi-directional email integration to execute all scheduled email campaigns and do bounce administration and sent statistics. 
 
SSO:  PingIdentity - Ping Identity provides Internet Identity Security and Single Sign-On solutions to more than 350 enterprises worldwide. Their identity solutions enable secure access to Internet applications without the need to re-login - again and again.
 
Web 2.0:  Lotus Connections - IBM® Lotus® Connections is social software designed specifically for business. It helps you use the collective knowledge of your organization, your partners and your customers by dynamically building new connections between people, the expertise they have and the tasks they are executing.
 
CRM:  Salesforce.com - A bi-directional integration with Salesforce.com to transfer sales-ready leads along with their full activity profile to sales users and update new contacts into the marketing system.
 
CRM:  Consona CRM - Formerly Onyx - A full lead and contact integration including full lead profile, new contact and data transfer. 
                                            

CRM:   Oracle - A full lead and contact integration including full lead profile, new contact and data transfer.