Bridge the Gap
As a channel marketer, finding a bridge between your marketing programs
and sales-ready leads for your resellers can be your greatest challenge. Your
channel resellers are focusing their time and resources on sales – which
is what you want them to do. Yet, all too often these resellers
don’t have the time, expertise or tools to effectively market to your
prospects. Marketing Advocate bridges this gap by delivering a multi-touch nurture marketing system that delivers sales-ready opportunities.